Alex Kalugin
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Footcare 2 You

Paging Zone is a chain of cellphone and cellphone accessory stores. They have a long standing presence in NYC, and upon opening a new location in Manhattan, they required a rebranding to modernize their very dated image. I successfully rebuilt their brand, rearranged their flagship store to make it much more customer friendly, and produced materials to draw in crowds for holiday shopping.

Please click each thumbnail to see the full piece.

1- Before we got to rebranding, they required an urgent ad which I built around their old logo.
2- The new logo to reflect their new company image.
3- Several of the dozens of price tags designed for their holiday sales.
4- The front of their holiday ad, which was given out on the street and mailed to customers.
5- The back of the holiday ad.

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